The Russian mobile advertising market is currently $15 million, which could grow to $100 million by 2013 .And this type of advertising, will surpass some other ways of advertising in a few years time.
[According to Mikhail Gerchuk, Chief Commercial Officer of Russia's top mobile phone operator MTS, told at the IAA conference.]
Russia and China (and India too) represent those countries where most action regarding mobiles is going to take place in coming years; this is either due to increase in affluence (as in Russia) or due to presence of large population which are at the different stages of mobile adoption.
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Size of Russian Mobile ad market
Size of Russian Mobile ad market
Anil Singh
Monday, May 17, 2010
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Labels:
Advertising
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Mobile
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