According to an update, Facebook has unveiled the fact that
your brand page reaches approx 16 percent of the audience. Seem to be quiet
frugal. But don’t get disheartened because facebook has certain tools that can
enhance the visibility of your brand page. Here are the two tools that social
networking managers can use to ensure that their posts are seen by the large
number of fans.
Reach Generator- Earlier
this year Facebook introduced the new advertising feature to replace the
dominance of pay per click advertising. It gives social networking managers an
edge over their competitors as it is designed to enhance brand visibility and
strength of the marketing content. In this, you need to pay a flat fee for the
services obtained.
Facebook claims that by using this app, you can reach 75% of
the audience, but that is yet to be seen. One thing that Facebook is pretty
confident is through it, you will be able to reach more than 16 percent of the fans.
Promoted Posts- Facebook
has started to roll over a new app through which you can promote your status
updates to more fans. The cost of availing this feature is $ 5 to $3000 per
post. If, you’ll observe you’ll see promote button on your box to add the
updates. The more you pay, the more you’ll reach to your audience- is the new
mantra. By clicking this button, you can choose to how many people, you want to
post your updates.
Wrap Up
Now, the Facebook is not limited to the Edge Rank. It has
added two more tools into its purview. No more hopes, ifs and buts, you will
reach your fans instantly and that will provide you a sure advantage.
Moreover, now this conglomerate is a publicly trading company
and it has to proffer everything to add smile on the face of their
shareholders. Social Networking Managers also has a reason to rejoice because
with these tools you can improve the visibility and overall presence of your
web page in the clutter of the World Wide Web. As long as, users don’t have a
reason to object; these apps has something for everyone.
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