Facebook's Bounce Rate In Q1 2009

By A Bisht

According to a report by Alexa,

In Q1 2009, the "bounce rate" of Facebook has grown by 19 percent.

Thus 19 out of every hundred Facebook users are coming to the site as a habitual surfer; but finding little of interest; and are making a quick exit.

Does this imply that Facebook's popularity is declining?

Some explanations:

A Bounce in website traffic happens when a visitor leaves a page or a site without visiting any other pages within that site.


--------