The demographic profile of Facebook visitors:
The biggest percentage of Facebook visitors comes from ‘18-24’ age group.
For the month of February 2008 this age group accounted for 29 percent of Facebook traffic.
The Age groups and the respective traffic share:
18-24__________________________ 29 percent
45-54__________________________17 percent
55 and older_____________________ 9 percent
Growth in the traffic for various Age groups in the month of Feb 2009:
18-24_________________________ Remained the same
45-54_________________________ Showed growth
55 and older____________________ Showed growth
Users are prolonging their stay on Facebook site:
In the past one year, the visitors are spending 6 percent more time on Facebook site.
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The biggest percentage of Facebook visitors comes from ‘18-24’ age group.
For the month of February 2008 this age group accounted for 29 percent of Facebook traffic.
The Age groups and the respective traffic share:
18-24__________________________ 29 percent
45-54__________________________17 percent
55 and older_____________________ 9 percent
Growth in the traffic for various Age groups in the month of Feb 2009:
18-24_________________________ Remained the same
45-54_________________________ Showed growth
55 and older____________________ Showed growth
Users are prolonging their stay on Facebook site:
In the past one year, the visitors are spending 6 percent more time on Facebook site.
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