Total subscriber base of DTH service in India: 10 million or 1 crore
The year of launch of DTH service launched in India: 2003
Number of set-top boxes imported by the DTH operators every year: 3 million or 30 Lakh
Share of South India in the DTH market: 35%
Players:
*Reliance ADAG:__________Big TV
*Bharti Airtel:__________Digital TV
*Dish TV
*Tata Sky
*Sun Direct
***Weakening of Rupee has made things difficult for DTH operators, as the set top boxes are imported. In addition, the price war introduced by Reliance and Bharti, who embarked the DTH bandwagon this year; plus the players going High Definition(HD) too; have also made the going difficult.
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The year of launch of DTH service launched in India: 2003
Number of set-top boxes imported by the DTH operators every year: 3 million or 30 Lakh
Share of South India in the DTH market: 35%
Players:
*Reliance ADAG:__________Big TV
*Bharti Airtel:__________Digital TV
*Dish TV
*Tata Sky
*Sun Direct
***Weakening of Rupee has made things difficult for DTH operators, as the set top boxes are imported. In addition, the price war introduced by Reliance and Bharti, who embarked the DTH bandwagon this year; plus the players going High Definition(HD) too; have also made the going difficult.